Web Project Management

By: Blue Topaz Marketing  28/07/2011
Keywords: marketing, project management, web content management & SEO

Blue Topaz Marketing works with organisations to understand their brand and company values and translate them into a professional website. Whether you’re looking for a simple brochure website to provide information about your products and services, or you need a full ecommerce facility, the possibilities are endless.


In today’s world, the need to have an online presence is growing. But simply having a website isn’t enough. You need a site that will work for you. Many people use the web as a research tool to get a better feel for what you do and also gain an impression of what kind of organisation you are. If you create a poor impression through a badly designed or poorly written website then you risk putting potential customers off before they have even met you!


Blue Topaz Marketing works with highly skilled web partners to ensure that your brand and marketing messages are reflected in your web design and services. We can also help you prepare compelling copy to grab the attention of visitors to your website.


Once you have your site then it’s important that you maintain it by keeping the content fresh. Search Engine Optimisation (SEO) is key to raising the visibility of your website and Blue Topaz Marketing can help you develop search engine keywords and phrases to ensure your website is seen by your potential customers.  We can also help you get the maximum benefit from the most relevant social media tools to raise awareness of your organisation and drive traffic to your website.

Keywords: marketing, project management, web content management & SEO

Other products and services from Blue Topaz Marketing


Membership Services

Founded on over 10 years’ experience of working with trade associations, industry bodies and membership organisations, we understand the importance of building real value for your members.


Event Management

If you are planning to run a conference, seminar, workshop, webinar or training programme and need help with the marketing and staging of the event then contact Blue Topaz Marketing.


Copywriting & Proofreading

In addition to the creation of the initial copy and design layouts, Blue Topaz Marketing provides unrivalled proofreading services ensuring your presentation is first class.


Project Management

Blue Topaz Marketing can help by taking away the project management burden and providing you with regular progress reports so you can focus on your main business activities knowing that these key projects are being managed.


CRM / Database Management

Blue Topaz Marketing works with organisations to profile their target market as well as to gain a better understanding of how you can use this intelligence to improve customer relationships.


Brand, Design & Print

Blue Topaz Marketing works closely with clients to understand their values and culture and what image they want to portray. 


Strategy Development & Campaign Planning

Blue Topaz Marketing works with clients to understand their overall strategic objectives and develop a marketing strategy and series of campaigns to enable their vision to be achieved.