Brand, Design & Print

By: Blue Topaz Marketing  28/07/2011
Keywords: marketing, brand development, Brand Management

A brand is more than just a logo. It represents the entire experience that a customer can expect when they deal with your company. So the way in which you present that brand through your brochures, corporate stationery, signage, graphics and any other printed and online mediums is vitally important. A high quality, professional image does not have to have a high price tag; new digital printing techniques can provide you with that quality finish even when your budget is tight.


Blue Topaz Marketing works closely with clients to understand their values and culture and what image they want to portray.  We also want to understand who the brand is targeted at so we can be sure that the new brand will appeal to the right people or businesses.  We then work with highly skilled designers to turn the concept into a striking visual image.  When working on new brands we need to think about all the different scenarios in which it will be used, whether that be in print, online or on physical items such as clothing or promotional gifts.  If the brand includes a strapline then we will ensure that it can also be presented in a stylish and legible manner.


If you already have a brand but simply need new marketing materials produced, such as flyers, postcards, brochures, website designs, HTML email templates, exhibition graphics etc then we can manage all of that for you too. Printers will often specialise and so we pride ourselves on selecting the best printer for the job so you get the best quality at the best price every time.

Keywords: brand development, Brand Management, Design & Print Management, marketing

Other products and services from Blue Topaz Marketing


Membership Services

Founded on over 10 years’ experience of working with trade associations, industry bodies and membership organisations, we understand the importance of building real value for your members.


Web Project Management

Blue Topaz Marketing works with organisations to understand their brand and company values and translate them into a professional website.


Event Management

If you are planning to run a conference, seminar, workshop, webinar or training programme and need help with the marketing and staging of the event then contact Blue Topaz Marketing.


Copywriting & Proofreading

In addition to the creation of the initial copy and design layouts, Blue Topaz Marketing provides unrivalled proofreading services ensuring your presentation is first class.


Project Management

Blue Topaz Marketing can help by taking away the project management burden and providing you with regular progress reports so you can focus on your main business activities knowing that these key projects are being managed.


CRM / Database Management

Blue Topaz Marketing works with organisations to profile their target market as well as to gain a better understanding of how you can use this intelligence to improve customer relationships.


Strategy Development & Campaign Planning

Blue Topaz Marketing works with clients to understand their overall strategic objectives and develop a marketing strategy and series of campaigns to enable their vision to be achieved.