A Redditch-based assisted bathing
manufacturer has forged a high profile partnership with sporting association
Bowls England in a bid to widen its community involvement while spreading the
word about its leading innovative bathing products.
Premier Care in Bathing announced this
week it has teamed up with the Worthing-based governing body of the flat green
lawn bowls in England, as well as creating partnerships with other local and
national associations across the UK, including Mobility Superstore, Alcester-based
Helping Hands and the Royal Naval Association.
James Clarke, European Marketing Manager
at Premier Care in Bathing said: “We’re delighted to announce our partnership
with Bowls England as well as the other important strategic alliances.
“Working together with associations
like these means we can take our business into the wider community to find ways
to help them, as well as making sure we understand the issues they face as
“The new partnerships are part of our
new marketing strategy to heighten awareness of our brand in order to reach the
people we believe can benefit from our product range.”
The Mobility Superstore is an
online mobility store specialising in independent living products, Helping
Hands is a care provider that places and trains its own carers and the RNA is
an association for ex-members of the Royal Navy.
Premier Care in Bathing specialises in
the manufacture and installation of sophisticated walk-in baths and showers for
the increasing number of people who need assistance in bathing in their own
For further information about Premier
Care in Bathing’s Walk-in baths and Easy-Access showers, please call 0800 018 0606 or alternatively log on to and
request a free brochure.