Brand Engine drives our thinking.
Businesses are a
collection of processes bound by people, values and personality. Those
businesses that can effectively package this combination and stand apart
from the competition will compete more effectively.
You may be
looking to reposition your business to appeal to a higher-value customer
base, or unleashing a new product or service to the marketplace. It’s
quite likely you may be planning to grow your business as part of an
exit strategy or you might just simply want to create more awareness. No
matter what the circumstances, your brand has a big part to play in any
Re-branding a business brings renewed focus, a
cohesive, co-ordinated approach to communications strategy, injects
fresh impetus to employees, attracts new customers and strengthens
loyalty in existing ones. More importantly, given time to flourish, it
has a positive effect on the bottom line. It’s little wonder that 84% of
the UK’s fastest-growing businesses believe that design has become more
important in maintaining their competitive edge in the last decade.
is the process designed to help us understand what makes you different
from the competition. We spend time to get to know your business, its
market and customers. We also bring biscuits.