PUBLISHING I – Distance Learning Course

By: ACS Distance Education  27/08/2013
Keywords: Distance learning, correspondence courses, distance education

1. The Publishing World Nature & scope of publishing, types of publishers, how books are published, market research 2. Publishing Procedures & Techniques Colour or black & white; film or digital imaging, types of printing, alternative ways of doing layout (eg. typesetting, paste up, electronic layout with Adobe products or MS publisher), comparing types of digital graphic files, printing costs, etc. 3. Desktop Publishing Word Processing, Alternative publishing methods: Printing on a Computer Printer; Supplying a "Master" to a commercial printer, or plublishing electronically (eg. Internet or CD) 4. Desktop Publishing Software options, use of colour, black and white, use of graphics, putting it together, etc. 5. Illustration: Graphics Line illustrations, cartoons, photos etc. Freehand work, Computer graphics, etc. 6. Illustration: Photography Photographic Equipment & Materials; Composition; Development of Photographic Style Portraiture, Posing for Photographs, Planning a Photo Session, Studio Photography, Fault Finding, etc. 7. Researching Types of Research (Exploratory, Experimental etc), Primary & Secondary Data sources, Planning a survey, Conducting an interview. 8. Marketing in Publishing Understanding marketing & publicity –what makes a publication succeed or fail, launches, press releases, etc. 9. Publishing: Ethics & The Law Public attitudes, accuracy of writing, bias, monopolies, media ownership concerns, etc. 10. Publishing Project Here you actually publish something Find out more at http://www.acsedu.co.uk/Courses/Writing-and-Journalism/PUBLISHING-I-BWR107-405.aspx Or email us at [email protected] for more information

Keywords: correspondence courses, distance education, Distance learning, Study Courses

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