Search Engine Optimisation

By: Blueberry Fish  06/11/2009

Search Engine Optimisation (SEO) is the art of optimising your website so search engines like Google, Yahoo and Bing will easily find, analyse and display your website.

There are two methods used to achieve this, Organic Search Engine Optimisation (SEO) and or Paid Search Engine Optimisation (PPC).

Organic search optimisation aims to optimise your website for search engines like Google and Yahoo, so your website display on the first page.

Pay Per Click aims to direct potential custom to your website by display your website link in a advertisement on a search engine or website.