The Marketing Health Check is ideal for owners of "micro businesses" who:
- Have not made any changes to their marketing activities for some time and want to know how to take a fresh approach;
- Want to take the risk out of their promotional activities by knowing they're doing what's right for their business.
- Have never had any formal marketing plan and want to assess their ad hoc marketing activities before taking a more structured approach;
- Are keen to understand their current situation and get an independent overview before making any big marketing decisions.