Direct Marketing

By: Red Cube Marketing  12/02/2009
Keywords: marketing

As the name suggests, direct marketing is a great way to directly reach your target audience. If done right, it allows you to establish a one to one dialogue which can have powerful results.

The message and creative execution are key in developing a direct marketing campaign. But without targeting exactly the right clients or customers for the campaign, the investment in these could be worthless.

Once we have agreed segmentation and target data, and of course fully understood these people, we will work with you to develop the best method of direct marketing. We will then develop just the right message and  design that will meet the objectives of the campaign.

We will also ensure there is a measurement system in place that will allow us to accurately report the effectiveness of the campaign to ensure return on investment.

Keywords: marketing