Sov Cars uses YouTube as part of their social media-marketing plan

By: Sovereign Car Hire Services Ltd  12/08/2014
Keywords: chauffeur car service London

Sov Cars is an innovative company. They focus on providing a chauffeur service for events, weddings, airport transfers and business needs. They have always been innovative because they were one of the first companies to offer free Wi-Fi in their cars. Therefore, it should come as no surprise that they are now being innovative again and they are using YouTube as part of their social media marketing plans. Other companies focus their plans on Twitter, Facebook or LinkedIn, and whilst the company do have pages on these social networks, they are focusing on YouTube at the moment. They are at the beginning stages of using this social network. They have opened a channel and they have posted their first advert that gives potential clients a look through one of their most popular cars. The video has many views and they have even started getting some subscribers. In the future, they hope to become a YouTube Partner so that their videos can generate an income for the company. They do plan on sticking to a schedule and updating their videos on a regular basis but at the moment, they are busy expanding the business. They have bought new cars and they are in the process of hiring new staff. They plan to invest in some GoPro cameras so that they can film a day in life of one of their drivers, as they have noticed that daily vlogs seem to be popular on YouTube and this would give them a lot more views. A company spokesperson added, “We are very excited about the prospect of building our audience for our YouTube Channel. We are happy with the success of our first video and we would like to build on that. We understand that YouTube is a very good tool for marketing because it helps clients to understand how we operate as a company. We would like to film our wedding service in the future.” As mentioned above, Sov Cars are in a period of expansion. They are buying new cars and they are hiring new staff members. They hope to expand further in the future. About SOV Cars SOV Cars is a chauffeur company that has been in operation for more than 18 years. They have experience meeting new challenges for their clients and they have embraced new technology when it has been introduced. SOV Cars has a reputation for being reliable and providing the most luxurious cars for their clients. They have cars such as Mercedes and BMW in their fleet and their cars are only driven by the most professional chauffeurs in the business. They are a fully licensed company with their cars, drivers and offices being licensed by the London Public Carriage Office. You can visit their website at

Keywords: chauffeur car service London

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