Pay Per Click

Pay Per Click from Sodaka Digital SEO Agency

By: Sodaka Digital SEO Agency  11/10/2016

Pay Per Click SEM stands for Search Engine Marketing. It is most often referring to paid search, whereas SEO (search engine optimization) is related to your organic results. PPC, which stands for Pay-Per-Click advertising, is the format in which advertisements are purchased on the main search engines. PPC (Pay Per Click) is the search engine marketing and the fastest marketing method to increase your ROI (return on investment). Sodaka Digital is a Google Adwords who uses a wide variety of best practices in PPC marketing to ensure your success. We take a hands-on approach to gain a better understanding of your business model, products & customers; using this knowledge to target your PPC campaigns to consumers who are actively searching for your products, and convert them into customers. We believe you should get customers, not just traffic. We begin our PPC Management service by scraping your website (and your competitors) to generate keywords, while grouping these keywords into highly relevant Ad Groups. We then create Dynamic Text Ads and Dynamic Landing Pages that are specific to each Ad Group; which will increase your Ad position, CTR & Quality Score, while lowering your Cost per Click. We also recommend running Re-Marketing Campaigns, by placing tracking cookies on your site & Landing Pages, so we can re-market to your website visitors when they are on Google’s Ad Network. Geo-targeting your campaigns by city, state, country or a radius around your location allows you to target any customer, in any location worldwide. We can market your website in seven continents across the globe, while ensuring the customer speaks your language. We also understand that bridging geographical boundaries can often involve other lifestyles or psychological differences that influence business. Here, these differences are embraced with the utmost sensitivity when working in new world cultures. Whether you’re a local retailer, a national advertiser or global corporation, we’ll create and implement a successful PPC campaign for your business. Whether you’re a local retailer, a national advertiser or global corporation, we’ll create and implement a successful PPC campaign for your business. So leave the Pay Per Click management to Sodaka Digital, so you can focus on what really matters—running your business. Call Today for Your FREE PPC Marketing Review


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