Customer-driven innovation

By: Foolproof  24/02/2011
Keywords: customer driven innovation

Make sure that customer needs, preferences, and expectations are central to generating ideas and iterating them through to deployment. The approach draws heavily on customer insight to guide ideation, concept development and innovative experience design.

Read more about customer-driven innovation on our website: http://www.foolproof.co.uk/our-services/customer-driven-innovation/

Keywords: customer driven innovation

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