France is Brand Licensing Europe and beyond

France is Brand Licensing Europe and beyond from BUSINESS FRANCE UK

By: BUSINESS FRANCE UK  08/10/2012
Keywords: international business development

UBIFRANCE, the French export-support agency, is organising a pavilion at the Brand Licensing Europe trade show, which will be held from 16 to 18 October 2012 in London (UK). The Pavilion, which is supported by the French Licensing Federation (F2D2), will feature 10 licensing specialists who work with The Jim Henson Company, Moulin Rouge® and Asterix, among others.                                                                                                       

A major event in the licensing industry, Brand Licensing Europe will be held at the Olympia exhibition centre in central London (UK) from 16 to 18 October 2012. In 2011, this leading trade show hit a record attendance with 7,430 visitors, a rise of 22% on 2010.  

A delegation of 10 French companies will be at the trade fair, sharing an 84m² pavilion (Stand D130) organised by UBIFRANCE, the French export-support agency, and supported by F2D2, the French Licensing Federation. The companies are listed below; further information is available on request.  

Alphanim  

Alphanim’s Licensing & Marketing Department develops and manages brand-licensing and merchandising programmes for both fully owned and third-party brands. Among other clients, Alphanim manages global rights to 50-year-old cartoon brand Calimero and represents US film studio The Jim Henson Company in French-speaking countries of Europe.  

www.alphanim.com  

BESOMEONE  

Rooted in urban culture since 2003, BESOMEONE is an original, creative and competitive urban- and street-wear fashion brand. The company stresses the fact that it differs from the competition by way of its original creations, its complementary range of products and its values, such as respect and diversity.  

www.besomeone.fr  

Cyber Group Studios  

Cyber Group Studios is a multi-award-winning independent producer and distributor specialising in quality children’s programming with an international appeal. Through its Marketing and Licensing Department, the company has also developed a consumer-product licensing activity for each of its productions.  

www.cybergroupstudios.com/  

France Televisions Distribution  

France Televisions Distribution (FTD) is a rights distributor and brand manager that works with producers and licensors to maximise the revenue of television programmes across all media platforms. FTD proposes global strategies that cover co-production, licensing, distribution, cross-overs between different media (from magazines to video on demand), and events tailored to audiovisual programmes.  

http://www.francetv.com/  

Les Editions Albert René  

Since 1959, Les Editions Albert René has managed the Asterix rights globally. Asterix, originally a series of French comics, is now an international expanded licence that is well known, thanks to more than 350 million comic books sold worldwide, eight animated movies, three live-action films, a theme park, and hundreds of spin-off products.  

www.asterix.com  

Moonscoop  

Specialising in licensing, promotion, retail and television, Moonscoop thinks globally, with vertical integration across the entertainment value chain, from production to distribution, consumer products and new media. The company’s core values are to establish properties with longevity, while innovating and diversifying.  

http://www.moonscoop.com/  

Moulin Rouge SA  

Moulin Rouge SA owns the rights to the trademarks and imagery of Moulin Rouge® (which stems from the Parisian cabaret) worldwide. The company provides specialist services through a growing portfolio of high-end licences, worldwide brand expansion, and licence development for everyday merchandise.  

www.moulinrougestore.com/  

Propertiz  

Propertiz’s portfolio includes the licences of French production companies Method Animation and Onyx Films. Propertiz handles the rights of a number of children-focused properties, including, Le Petit Prince (The Little Prince) in close collaboration with the Saint-Exupéry-d'Agay Estate and a global network of licensing agents, as well as Peter Pan (worldwide, excluding France).  

www.propertiz-licensing.com/  

Roland-Garros Collection  

Founded in 1987 for the French Open tennis tournament, Roland-Garros Collection now has a much wider presence in Brazil, China and across Europe. The company has enhanced its image worldwide through its co-branded products, including Adidas, Peugeot and Swatch, and is now opening up to new categories of products.  

http://www.rolandgarros.com/index.html  

Teo Jasmin  

A French household name for gifts, Teo Jasmin is launching its mascot, Teo Cherry, as an official licence. Although the bulldog mascot is already licensed in the stationery, interior-design, games, telecoms and gift fields, Teo Jasmin is looking to expand further the visibility of Teo Cherry.  

http://www.teojasmin.com/en/  

About F2D2  

Created in 2009, the French Licensing Federation (or F2D2) is the official body representing the French licensing industry. F2D2 is open to IP owners and licensing agents based (and conducting business) in the French-speaking countries and regions of Europe. F2D2 is also an established think tank and a trusted source of information for its members. Since 2011, F2D2 has been the organiser of the French Licensing Awards.  

http://f2d2infos.blogspot.com  

About UBIFRANCE  

UBIFRANCE is the French export-support agency. As the partner of reference for French companies wishing to export, UBIFRANCE offers a complete range of services based on the provision of information on export markets, legal issues and regulations, as well as international finance and tenders, while also supplying sectorial data.  

In addition, UBIFRANCE offers export advice and targeted support to companies’ commercial activities, such as exploratory visits, partnership meetings, foreign exhibitions and international press communication.  

Finally, UBIFRANCE runs the International Postgraduate Programme (VIE) for employing qualified personnel and young graduates outside France.  

UBIFRANCE is showcasing 10 French companies at Brand Licensing Europe, which will take place at the London Olympia exhibition hall in London (UK) from 16 to 18 October 2012. The French Pavilion will be located on Stand D130.  

For further information about Brand Licensing Europe, please go to: http://www.brandlicensing.eu/   For further information about the French Trade Commission UBIFRANCE in the UK, please go to: www.ubifrance.com/uk/  

For further information, please contact :  

Quote ref. : FTPB3778
Ms Katherine WOODS - Press Officer
UBIFRANCE Press Office in London
Tel: +44 (0) 207 024 3640
[email protected] 

View other press releases at : http://www.ubifrance.com/uk/  

Note to Editors  

Copyright - The UBIFRANCE Press Office in London is waiving its copyright on the content included in this press release, which means that recipients are free to reproduce, modify and circulate it if they wish to do so and as far as copyright law is concerned. If a given publication such as a trade magazine (to which the Press Office subscribes) goes ahead and publishes an article on the basis of this press release, we would like to be informed so as to retrieve the published material, and so as to be able to send it to our client company/entity in France (i.e. the company/entity that provided us with the information contained in the press release in the first place). We keep a printed copy of the published material in the relevant file in our office, and a second copy may infrequently be kept in a press-book that may be shown to potential clients when they visit the Press Office. Other than that, a single scanned copy is sent electronically to the client/entity in France (or, more rarely, a single printed copy is sent by post). This is important to us and to our clients. By reproducing material/content that the Press Office sends to a given publication, the recipient (i.e. the publisher and/or editor) is deemed to have agreed to the limited and legitimate use of the published material - in return and in due course - by the Press Office, as described above. If the recipient of this press release objects to the potential limited re-use of his (her) published material by the Press Office (as outlined above) in the name of his (her) copyright, the said recipient should inform the Press Office as soon as possible, and the manager of the UBIFRANCE Press Office will contact the publication concerned by return of email ([email protected]), which will be followed up with a telephone call and/or a letter in order to try to find a compromise that would be acceptable to both parties. The Press Office seeks to comply fully and actively with copyright law in all its aspects within the United Kingdom and as per European Union laws and regulations.  

Embedded images - For journalists and editors who need the pictures embedded in one of our press releases, it is very easy to retrieve them. What you need to do is as follows: within the body of the press release, left-click on the picture; this should magnify the image to a size that is directly usable; then, right-click on the magnified picture and choose the 'Save As' function; finally, save the magnified image as a JPEG file on the hard disk of your computer, giving it the name that you wish to use in connection with the story concerned. If you have any problems with this procedure, do not hesitate to give us a ring. It is always possible for the Press Office to send you JPEG pictures as attachments in an email upon request. Thank you.  

Reader responses - Please advise us of publication of this press release and continue to send reader responses to the Press Office. This is the only way we can ensure the follow-up is done efficiently.    

Keywords: international business development

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