Graphic Design for Print

By: Avenue Design  18/09/2011
Keywords: design, stationery, Packaging

With the emergence of the internet and digital communication, many in the media industry have feared for the future of print. However, the printed ad still accounts for more than a third of worldwide advertising revenues, and there’s no doubt that the public appreciate the tactile distinction of a quality piece of print. 

 Although companies increasingly need to consider their online presence, it is crucial not to ignore the value of printed marketing. In many circumstances it is a good idea to produce printed literature to support an online existence and legitimise a business or service. Printed brochures, product guides, leaflets, books, business stationery, annual reports, editorial spreads, point of sale, packaging, and exhibition stands will always be a necessity for some organisations, and require as much design scrutiny as their online counterparts.

 Avenue have a sophisticated knowledge of graphic design for print. Typographical hierarchy and layout are our speciality. We ponder every characteristic of a printed object. Paper stock, weight, colours, binding, folds, ink, scale, and finish are all carefully explored before artworking a design that lasts and is held in the hands of your customer.

Keywords: advertising posters, Brochure Design, creative agency, design, direct mail advertising, flyer, flyer design, graphic design agency, leaflet, Leaflet Design, magazine design, Packaging, poster, poster design, stationery

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