Do you know what people are saying about your Business Online?
Got 2Go Mobile Ltd
How To Create A Reputation Marketing Culture.
Let's look at this statistic that came from Miles Anderson from Bright Local.
72% of buyers trust reviews as much as personal recommendations. Now, if I was to ask a hundred different companies, and let me just ask you. Would you rather create a marketing plan that, when people that don't know you, don't like you, don't trust you, and always are worried about price?
Or would you rather create a marketing plan with people that know you, people that like you, people that trust you and they’re all referrals? So, of course you want to create a referral plan. Well, for the first time with our online marketing, our marketing can be just as powerful as referral marketing.
Because 3 out of 4 people trust reviews just as much as personal recommendations.
So we when you’ve got 5-Star reviews on your website. And you’ve got 5-Star reviews on your Business Listings. That’s as good as someone's mother saying you should go buy from this company.
That’s as good as someone’s best friend saying, you know what, you should use this type of a service. I’ve used it. It was amazing. That's just good as a colleague at work saying look, if you need that, you should go to this business. They do a great job. So 72% of buyers trust reviews just as much as personal recommendations.
So what exactly is “Reputation Marketing"?
Reputation Management is kind of the old way of doing business. And now, if you really want to dominate your market, it’s all about “Reputation marketing”. Well, it’s very simple.
Position your company as the market leader in front of thousands of buyers with simply a 5-Star Reputation, It's building a 5-Star Reputation online and then going out and then marketing that reputation, which is the most powerful and most trusted type of marketing that any business can do.