Web CEO is a tool for analysing your websites. You can analyse, optimize and adjust your websites. A
nice addition is that you can check the website of your competition as
well. With the help of Web CEO your rankings in the search engines will
Web CEO is divided in 4 modules:
Find your niche
Promote your site
Analyze your site
Maintain your site
Find your niche:
This is the first part of building your website.
It is important that you will do this right, else you get the wrong
people on your website. People who dont have interest in your products
You need keywords for your website. Without
keywords, your customers wont find your website on the search engines.
Web CEO gives you a few suggested keywords for the chosen subject. If
you choise Electronics for example, Web CEO will give you the most used
keywords. It will also give you the KEI for each keyword. KEI means how
often it is searched and how often it is used by other websites. The
software also shows you how the competition is ranked at the most
important search engines for the chosen keywords.
At this section you can see if your webpage is
optimised for the search engines or not. Web CEO gives you an advice
report, an analysis report and a density report.
The advice report gives you advice of certain factors on your webpage.
Factors like number of keywords in the title, use of headings and
number of words on your webpage. The analysis report gives you an
analysis how these factors are on your own webpage. The density report
gives you an indication how much the chosen keywords are used on your
webpage. All these reports are for the chosen search engine.
The software also gives you a SE report, Search
Engine report. The report shows you what search engins see on your
webpage and what not. It also shows you the working links, which they
can or cannot follow. Edit Pages:
Here you can adjust your webpages. You just found
out what advice the report gave you on your webpage and what should be
adjusted. You can do that here. If you adjusted your website it is
recommended to run the optimize page function again to see if it all
At edit pages you can also make a site map. This
is a survey where all your links can be found. This is pretty easy for
web crawlers from search engines. With a sitemap they can quickly see
and follow all the links on your website.
Promote your site:
It is nice to have a perfect website. But you also need to promote it. Web CEO helps you out promoting your website.
Here you can add your websites to the search
engines. Of course if you wait long enough, web crawlers from the
search engines will find your site. But that can take months. If you
submit your website to the search engines, they notice instantly your
website is online and hopefully index your website.
Find link partners:
External links to your website are important for increasing
your websites page rank and rankings in search engines. Web CEO can
find link partners for you, so you can try and ask for external links
to your website.
Manage PPC Campaigns:
PPC campaigns are paid per click campaigns. So you
pay for getting visitors to your site. If someone is searching for
something what is being sold on your website, the search engines also
gives a extra link to your website. If the user clicks on that link,
you need to pay for it, but you get more visitors on your website.
Web CEO offers a module where you can manage your
campaigns on the search engines. It doesnt even matter if you already
got an account or not, the software can make one for you if you like.Only thing you have to do is give the keywords you like and the money you like to pay for each click.
Analyse your site:
One day you can have high rankings on the most
search engines, next day that ranking can go down to the 3rd of 4rd
page. It can change almost every day. So it is important to run
scheduled analyses on your website.
Here you can see the rankings on the chosen search engines and for the chosen keywords. Where
are your ranked? Did your ranking increased? Or did it go down? Here
you can check it out. You can also check your competitors on the chosen
keywords, so you can see how far you still have to go to beat them.
This function also checks if your page are indexed on the search engines. If they are not, you can add them through Web CEO.
Analyse link partners:
With this function you can analyse your external
links. To which webpage do your link partner link to? How much external
links do you have on your website and webpages? Here is the way to
Traffic reports shows you how much traffic you got
on your websites. How much unique visitors do you have? Where do they
go? Where are they from? How did they get on your site? All this
information is in this traffic report. If you know this you know where you can focus your marketing campaings.
Maintain your site:
It is important to maintain your website. This is
important for both search engines and human visitors. If you see a
website where no links are working, you wont come back to that website.
Same counts for web crawlers. If they see all broken links for example,
your page rank goes down.
Control site quality:
Control site quality checks your website if all
links are still working or if all your webpages are still accesible. If
they are not you can adjust them, so they work again.
Monitor site uptime:
At the start of 2010 some major search engines got
a new algorithm to rank your website. It is about the loading speed of
your website.Here you can see if your website is still online and how fast your load speed is.
You can check this software out on http://www.seoheaven.eu/webceo.php. It is also included with a free trial and if you order the software you get a lot of bonuses.