Customer and prospect communication

By: Alpha Tango  03/08/2011
Keywords: internet marketing, email marketing, online brand management

Staying in touch with your customers is the best way to build a relationship.  Usually it's hard to do this in person but with email is very easy.  You can also segment users into types, for example software customers, hardware customers, services customers, and this allows to you send specific information to each type making your communication personal and relevant.

The same applies to prospects.  If someone has shown an interest in your products or services keeping in touch will mean that when they are ready to buy you will be on their list of people to call.Price is not everything and people like to buy from companies they like and trust. 

Building these important emotional links with your customer and prospects is much easier that you think and the cost can start at £25 per month for a great email service.  Setting up the service is typically a one time job and once done the increase in your conversion rates and repeat business will astound you.

If you'd like some free impartial advice then please give us a call on 0800 9885534 or drop us an email at [email protected]

Keywords: email marketing, internet marketing, online brand management

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