Communications audit

By: Sharon Morrison Communications  09/01/2013
Keywords: public relations, marketing agency, creative advertising

Are you presenting a coherent and relevant image to all your target audiences?

Talking to your trade, end users, intermediaries, media; examining your literature, stationery, advertising, website; observing how the phones are answered and comparing this with your competition, will all help determine where you really 'sit' as a company, as a brand.

This will not be statistically relevant, but will provide independent, qualitative evidence fast that will inform any future marketing activities.

Keywords: b2b marketing, brand development, brand identity, Brand Management, brand marketing, business advertising, business communications, business marketing, business to business market, creative advertising, lead generation, marketing agency, marketing communications, marketing strategy, public relations, Sharon Morrison, small business marketing,

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