Email Marketing

Email Marketing from SSI UK LTD

By: SSI UK LTD  22/04/2015
Keywords: email marketing, marketing agency, advertising design

The email newsletter is a powerful marketing and communication tool that has various useful functions. It reminds your users about you; it informs users about your products; it tells them what you have been up to; and it helps you build a unique relationship with them. Users like email newsletters if the newsletters bring them value. We at SSI have vast experience in optimizing the design for E newsletters. The newsletter design platform that we use allows us to view the email across all the different email clients i.e. Outlook, Hotmail, Gmail and Yahoo. We use this tool to test and refine the design of the newsletter. The fundamental rule for creating an email newsletter is to give it interesting, relevant and up-to-date information that is enjoyable to read. Users sign up for newsletters hoping that they would be informed about things that they would not otherwise be able to find out. All of our email newsletter designs adhere to best practice guidelines and include: • Links to a web version and a text version • Clean html • Alt tags for all images • The correct balance of images and html.

Keywords: advertising design, Digital marketing agency, direct marketing, email marketing, Mail Advertising, marketing agency, marketing strategy

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