The Lead Lab
email marketing, direct marketing, marketing communications
We will send a personalised e-mail campaign to your target audience. This will be fully managed by one of our marketing executives, who will remove any negative responses from the campaign and pass on hot and neutral leads to your sales team, or if required our own in-house telemarketers, to follow up.
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Our experienced telemarketers will speak with potential clients to explain your offering and 'warm' the lead. They will also qualify if the potential client is who you need to speak with and will only put a lead in front of you if they meet your requirements.
Handle all incoming calls for your business. We can book appointments, centralise your company and give an excellent first impression to your clients.
Confirmation of contact names, numbers and email addresses directly with the client for maximum validity. This can be used to improve the quality of existing databases or to verify newly generated databases.
Production of custom client data specific to sector, size and location. The information within the data will give you direct access to the decision maker of the company, bypassing difficult ‘gatekeepers’. Many marketing campaigns fail through bad data; our methods of data collecting have proven to be effective in numerous campaigns.
Maximising the number of leads generated from any marketing campaign. This is a follow up process to marketing campaigns used to confirm interest levels aimed specifically at those who have not responded to the initial campaign.
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